HIP Clothing have brought together the very best indie stores, bars and cafes across Leeds in the form of a City Guide. I was asked to design the publication in a way that connects the store with it's community through a photo-first stripped back aesthetic.
HIP's own words:
"Our CITY GUIDE is an extension of our modern lifestyle, exploring the food, drink, shopping, art and design hotspots spread across Leeds that have given it a reputation as a beacon of successful independent businesses in the North. The CITY GUIDE is an insight into the places that represent the heart and soul of the Leeds’ scene, all offering unique interpretations of their own field."
"Our CITY GUIDE is an extension of our modern lifestyle, exploring the food, drink, shopping, art and design hotspots spread across Leeds that have given it a reputation as a beacon of successful independent businesses in the North. The CITY GUIDE is an insight into the places that represent the heart and soul of the Leeds’ scene, all offering unique interpretations of their own field."
I've been a huge fan of HIP since I moved to Leeds nearly 15 years ago so it was an honour to be a part of this release. Find copies across the city or check them out online using the links below.